mHealth apps - the dreaded gender divide

There has been a big increase in the demand for mHealth apps over the past few years. According to an article in The Atlantic, not all mHealth apps are taking into account gender specific preferences.
according to the Atlantic, one example of this is Apple's HealthKit. Apple's HealthKit allows you to track calories, heart rate, blood alcohol content and more. The Atlantic has noted that it does not track .menstruation.

You can read more about this controversial issue here.